From today, customers can book and buy AH Overblijvers packages via the AH app in all Dutch Albert Heijn stores. Leftovers are products that are left over at the end of the day and have an approaching best before date or are about to expire. AH Overblijvers is expected to save a further 4.5 million kilos of food. This step is in line with Albert Heijn’s goal to waste 50% less food by 2030 compared to 2015.
Based on the mission, Albert Heijn works for a healthier, social and more sustainable society. Albert Heijn wants to make the food system more sustainable in order to pass on a lively earth to the next generations. Less food waste plays an important role in this. “We think that every kilo of wasted food is one too many. It is not only a huge waste of the food and the energy that went into making the product, it also has a negative effect on the climate,” says Henk van Harn, director of merchandising & sourcing at Albert Heijn. “In the chains, in the shops and by giving our customers tips, we do everything we can to reduce food waste. With AH Overblijvers, which are available from today in Albert Heijn stores and AH to go’s, we are taking another step in this direction.”
Leftovers are products that are left over at the end of the day and have an approaching best before date or are about to expire. A collection of these products is on sale from today as an AH Overblijvers package. Customers can see which packages are available in their store in the AH app. They can reserve these and pick them up at the store at the end of the day. For an extra affordable price, you can choose from the following AH Overstayer packages: Surprise, Vegetarian, Bakery (Love & Passion bread, donuts and bake-off bread). Bread from Yesterday and the Waste-me-not bag will soon also fall under the AH Overblijver concept. With this national initiative, Albert Heijn is expected to save an additional 4.5 million kilos of food waste per year.
Waste-me-not bag becomes AH Rester Vegetable & Fruit bag
With the Grønt- & Frugtposen – formerly the Waste-me-not bag – 5.5 million pieces of fruit and vegetables, approximately 3.5 million kilos, are saved on an annual basis. For €1.00, customers receive a reusable fresh bag filled with fruit and vegetables that are a little more ripe or have a space, but are still just as tasty. The bag contains all kinds of fruit and vegetables such as apples, onions, tangerines, courgettes and tomatoes and has a value of €3.00. All available bags of that day are in the fruit and vegetable section. This residual variant cannot be booked via the app.
Bread of Yesterday becomes AH Leftovers Bread of Yesterday
Bread that is delivered fresh to the store and bread that is baked in the store and not sold on the day itself is sold the following day until 11 am at an extra advantageous price. This residual variant cannot be booked via the app.
What else does Albert Heijn do to combat food waste:
Albert Heijn has used the 35% label for more than 10 years. This sticker is placed on products before 10 and ensures that they are sold at a discount all day long. Products that have a longer shelf life or that customers cannot consume in one day are already discounted in the supermarket chain a few days before the best-before date.
Fresh products are dynamically discounted in more than 125 Albert Heijn stores. Dynamic discount links the discount percentage to the best before date. The system works with an algorithm that looks at the stock in the store and the date, in combination with the expected sales. Based on that, the algorithm calculates the discount percentage. The calculated discount percentage can be seen on the price tag and is settled automatically at checkout. This also prevents food waste.
Albert Heijn supports the Waste Free Week, which starts next week. Together Against Food Waste is organizing the fourth edition of the Waste Free Week in 2022. A week that challenges people to waste as little food as possible. The more people who participate, the more food and drink is saved. A simple action for a better climate. More information can be found at www.wastefreeweek.nl.